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CMMN A326: Research for Advertising and Public Relations
Mass Communication
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CMMN A326: Research for Advertising and Public Relations
Mass Communication
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Handouts
Intro to MRI+ (MediaMark Online)
This PDF, created by Deborah Poole, provides an introduction to MRI+ (MediaMark Online).
How to Read a Mediamark Report
This handout, created by Deborah Poole, shows how to read a report from Mediamark.
Business Source Complete company profiles and reports
PDF 3 pages
APA Style
Purdue Online Writing Lab (OWL)
This website provides an APA (American Psychological Association) formatting and style guide.